The Academy of Motion Picture Arts and Sciences (AMPAS) decided to keep her nomination intact after a reconsideration. Now, the Academy has released a new set of rules that are more explicit about campaigning on behalf of films “to protect the reputation and integrity of the awards process.”
The new and updated rules and regulations released by the Academy come at the wake of the controversies that came to light before the recently-concluded Oscars. From To Leslie’s last moment star-powered screenings and interviews to Top Gun: Maverick producer Jerry Bruckheimer’s party for Paramount chief Sherry Lansing and star Tom Cruise, to Michelle Yeoh’s now-deleted Instagram post, several questions were raised ahead of the ceremony.
The new set of rules and regulations now responds to all these questions that were called around social media, public screenings, and private events as well as violations and penalties. It also details on the subsequent review process for individuals directly associated with the film.
Regarding the subject on social media promotions, the statement has stated that, “Public communications (including any social media posts, re-posts, shares, and comments) by Academy members, motion picture companies, or individuals directly associated with an eligible motion picture may not:
.State voting decisions, preferences, or strategies.
● Encourage or discourage members to vote for any motion picture, performance, or achievement.
● Reference a motion picture meeting, not meeting, or exceeding Oscars eligibility requirements, such as Inclusion Standards or theatrical distribution thresholds.
● Share misleading or false information about a motion picture, performance, or achievement.”
A few weeks ago, it was announced that next year’s ceremony, the 96th Oscars will take place on Sunday, March 10, 2024.